banner ads Archive

How Does Banner Advertising Work?

How Does Banner Advertising Work

There is a lot of talking around banner design and banner advertising.

In this article we will show you how banner advertising works.  

But first of all, let’s see who has launched the first banner ad and which website hosted it. The fact is that the first banner ad is so popular among all the online advertising tactics that it’s having its own domain called – thefirstbannerad.com.

Take Away Banner Ad Tips from 3 Top Artists

How Top Artists Take Advantage of Banner Ads-011

I remember having a talk with somebody a while ago. He was asking why did Coca Cola still advertise itself since it was one of the most powerful brands in the whole wide world. It took a while to explain to him that advertising is not only for selling a product or making it known to new people. But it also is about brand recognition, brand association and brand loyalty and of course products of the brand itself.

The Importance of “X” in Online Advertising

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I love ads, I always did and I appreciate a great one when I see it. Along with the evolution of advertising and technology, came the online ads. What does that mean?

That we are prone to see ads all over the places we navigate online. Be it a social network, a news site, a game or whatever other kind of sites we navigate on. But just as there are good and bad people, there are also good and bad ads. And most of the times, the bad ads are the ones that interrupt us from our activities, are poorly done and moreover, you can’t get rid of them.

Create Banner Ads Using BuzzFeed’s Strategy

Things I’ve learnt from BuzzSumo’s research on BuzzFeed’s visuals 1360x700 Blog

I am a big believer in visual content marketing. But don’t get me wrong, I also believe that we need to find the right balance between visual content such as visuals, photos, videos and other visual formats and also the written and audio content.

Every piece of content has its own strengths and when we know how to use it to get the results we want, we are on the right path.

Recently, BuzzSumo done a research on BuzzFeed’s most shared visuals and they wrote a compelling article about it. They’ve talked about the most viral visuals and how they got to be so shareable.

Free Halloween Banner Ad Templates

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Everybody loves holidays. Even marketers are excited for every season. And it doesn’t matter if it’s Christmas, the Summer Holiday, Easter Holiday or even Halloween. It’s another reason to start thinking of what they can do to get closer to their customers and also be a part of this moment of celebration.

The Rise of Vertical Banner Ads

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If you ask me what’s the biggest invention after the internet I will definitely put my money on the scroll function.

Think about that, how would the world wide web look like if we couldn’t scroll? Or how would you look through your Facebook timeline, Twitter feed or read an article without scrolling? It’s kind of an interesting thought or even terrifying for some of us.  

Scrolling gives us the opportunity to discover and consume new content on the internet.

Scrolling help us work better while we do our research or for the creative ones who are looking for inspiration. It would be interesting to make a simple math equation, how much do we scroll daily?