Crisis doesn’t seem to affect banner advertising |
At least that’s what you can think of when you see a 300×600 px banner, also called “half page ad”. Yep, it’s the biggest of all the standard sizes. And yes, it is rarely used. Check this out (I know you already did):
Now the real challenge is to figure out whether:
a) advertisers have bigger budgets or
b) the advertising space got cheaper?
a), b), both, neither? What do you know about that?
April 17th, 2009 at 8:44 am
[...] is the very first time I see something like this, even though if you think about the 300×600 px banner, the banner doesn’d seem to look that outrageously [...]