Advertising Archive

7 Tips to Improve Your Social Media Strategy as a Solopreneur

Social media strategy solopreneur

You are ready to start a small business or maybe you’ve already made the first steps towards entrepreneurship. You know what your strengths are, what your weaknesses are, you are ready to learn from your own mistakes and build a brand or a business from scratch.

It would have been easier to just get a job but you want to be on your own.

Will it be hard? Yes, of course.

Tips and Tricks on Writing Copy for Facebook Banners


Are you a copywriter? How many times were you asked to create a Facebook banner? How did you find the task? How did you manage to be successful? I will discuss these questions through this article and hopefully, I will give you some answers, along with some basic advice on how to create your perfect Facebook banner.

The job of a copywriter is always based on creativity and inspiration. The smaller the text, however, the harder the job gets, as you have to adapt and say more in just a few words. As you probably already know, a Facebook banner ad, just as any other ad on the Internet, is limited to a specific number of words. You cannot write a full review and this is why you should think more about the title and the slogan.

Let’s take one step at a time and explain the situation before actually starting to work on this:

The Only 3 Important Elements for an Amazing Facebook Cover

Throughout the years, Facebook has been through lots of changes. If you’ve seen the movie in which we find out the story behind it, “The Social Network”, you know that the platform has began as a website for Harvard students, in 2004.

From the Mini-Feed to the Newsfeed of our daily scrolling, from being able to gift your friends virtually to sending money through Facebook, the network has changed so many times that we can’t even remember all the features and major changes it had.

24 Awesome Instagram Ad Ideas To Try Right Now


Since Instagram was acquired by Facebook, the social media platform practically exploded. It generates more traffic than ever and in terms of marketing and advertising, being linked with Facebook, it became a „must try” for every new or established brand or business. Why?

People and businesses who are advertising on Instagram have now complete access to Facebook’s vast user data and thus, they can target specific audiences better than with any other social media network. On top of that, we know that Instagram has the best engagement rate out of all social media platforms, which makes it one of the best choices for marketers and advertisers. Last but not least, Instagram ads are not intrusive. They look just like the regular posts and therefore, they are more likely to generate engagement than any other ads published on similar platforms or even websites.

How to Stand Out with a Brilliant Twitter Cover Photo

Do you use Twitter as a marketing platform or as a means to grow your brand awareness? How important do you think your landing page is?

I am sure you know already that social promotion has become the main theme in personal and business marketing. All brands are using social media platforms for marketing and you are probably already doing a good job. However, if you are trying to make a good impact on Twitter, you need to take care first of your landing page. Here, the most important two things are the cover photo and the Twitter banner.

10 Effective Tips to Make Your Website Sell

Hey, guys, how is it going?

How much do you usually earn with your website? We can safely assume that some people really roll in dough because of their websites, while some of them cry a river because have no ideas on how to make websites work. Why does this difference happen? Maybe one part of website owners develops daily, while another part is just sitting and waiting for freeloads. Anyway, it has long been known that people always strive for the best, that’s why I’d like to showcase some effective tips that will help you to proceed with your website with joy and multiple profits.